Fairland Family of Companies

Privacy Policy

Effective Date: April 2026

Fairland Family of Companies operates Fairland Recovery Center (FRC) and Northwest Georgia Behavioral Health (NGBH) in Rome, Georgia, and is committed to protecting the privacy and security of personal information. This Privacy Policy describes how we collect, use, store, share, and protect personal information, including mobile phone numbers used for SMS communications.


1. Information We Collect

We may collect the following types of personal information:

  • Name, date of birth, and contact information (phone number, email, address)
  • Mobile phone numbers provided for SMS notification enrollment
  • Employment and onboarding information for staff members
  • Clinical and treatment-related information for clients and alumni
  • Device and usage information when interacting with our digital platforms

2. How We Collect Information

Clients & Alumni

Written consent obtained during the intake and admission process at Fairland Recovery Center or Northwest Georgia Behavioral Health.

Staff & Employees

Written consent obtained during employee onboarding through the BISON internal platform as part of the employment agreement.

Digital Interactions

Information submitted through our websites or internal platforms.

3. How We Use Your Information

AudiencePurpose of Use
Clients & Alumni

Post-discharge outcome survey reminders, care coordination follow-up, and re-engagement outreach related to treatment.

Staff & Employees

Operational alerts, re-engagement notifications, clinical outcome alerts, deadline reminders, and workflow notifications.

We do not use personal information for marketing, advertising, or any purpose unrelated to the services described above.

4. SMS Communications

Mobile phone numbers collected for SMS notification purposes are subject to the following terms:

  • Phone numbers are collected only with express written consent prior to any messages being sent
  • Clients and alumni receive no more than 2 SMS messages per month
  • Staff and employees receive no more than 5 SMS messages per week
  • Recipients may opt out at any time by replying STOP to any message
  • Recipients may reply HELP at any time to receive contact information
  • Message and data rates may apply based on the recipient's mobile carrier
  • Opting out of SMS will not affect client treatment or employee standing

Full SMS Terms are available at bison-network.com/sms-terms

5. How We Share Your Information

Fairland Family of Companies does not sell, rent, trade, or share personal information with third parties for commercial purposes. Information may be shared only in the following limited circumstances:

  • With authorized treatment team members directly involved in a client's care
  • With technology vendors who support our internal platforms, under strict data protection agreements
  • As required by applicable law, regulation, or court order
  • In connection with HIPAA-compliant treatment, payment, and healthcare operations

6. Data Retention

Personal information is retained only as long as necessary to fulfill the purposes described in this policy, or as required by applicable law including HIPAA medical record retention requirements. SMS opt-in consent records are retained on file by the organization and are available upon request.

7. Data Security

We implement administrative, technical, and physical safeguards to protect personal information against unauthorized access, disclosure, alteration, or destruction. Access to personal information is restricted to authorized personnel only. All digital platforms used to store or process personal data are secured in accordance with HIPAA requirements.

9. Children's Privacy

Our SMS notification services are directed at adults (18+) and staff members. We do not knowingly collect personal information from individuals under the age of 18 for SMS purposes without verifiable parental or guardian consent.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted at this URL with an updated effective date. Continued use of our services after changes are posted constitutes acceptance of the updated policy.

8. Your Rights

  • Right to Access: Request a copy of the personal information we hold about you
  • Right to Correct: Request correction of inaccurate personal information
  • Right to Delete: Request deletion of personal information, subject to legal retention requirements
  • Right to Opt Out: Withdraw consent for SMS communications at any time by replying STOP
  • Right to Limit Use: Request that we limit the use of your personal information

To exercise any of these rights, contact us using the information below.

⚠ Important Notice

Message and data rates may apply. Fairland Family of Companies does not charge for SMS messages; however, your mobile carrier's standard message and data rates may apply. This organization is HIPAA-compliant. Personal health information is protected in accordance with applicable federal and state law.

Contact Us — Privacy Inquiries

Organization: Fairland Family of Companies

Location: Rome, Georgia

Email: info@fairlandrecoverycenter.com

Website: fairlandrecoverycenter.com

© 2026 Fairland Family of Companies | Rome, Georgia

Fairland Recovery Center | Northwest Georgia Behavioral Health